Nicholson Construction Company is a nationally-renowned geotechnical engineering and construction firm with more than 60 years of experience.
Tara Hoover Design was hired by Nicholson to redesign their corporate website. They wanted a modern, mobile-friendly that site showcased several areas of the company and allowed for easy updating in the future. Through early discovery sessions, priorities for the website redesign were established:
Aesthetically, it was important to maintain their current brand while featuring professional photography of their large-scale construction projects across the country. Technically, the site utilizes Webflow CMS which makes updating and adding events, press releases, open positions and employees a breeze—with zero coding required. The platform allows for three collaborators to gain access so multiple people can participate.
With the successful redesign of their website, Nicholson has seen a 25% drop in bounce rate and a 31% increase in time spent on the site overall.
Tara Hoover Design provided the following services: website design and development, photo retouching and video editing